MLT Privacy Policy
1. Data Protection at a Glance
General Information
The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data means any data that can be used to personally identify you. Detailed information on data protection can be found in our Privacy Policy set out below.
Data Collection on This Website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find the operator’s contact details in the section “Information on the Controller” in this Privacy Policy.
How do we collect your data?
On the one hand, your data is collected when you provide it to us. This may include, for example, data that you enter into a contact form.
Other data is collected automatically or, following your consent, when you visit the website by our IT systems. This primarily includes technical data (e.g. internet browser, operating system, or time the page was accessed). This data is collected automatically as soon as you enter this website.
What do we use your data for?
Some of the data is collected to ensure that the website is provided without errors. Other data may be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right at any time to obtain, free of charge, information about the origin, recipients, and purpose of your stored personal data. You also have the right to request correction or deletion of this data. If you have given consent to data processing, you may withdraw this consent at any time with effect for the future. You also have the right, under certain circumstances, to request the restriction of the processing of your personal data. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.
You can contact us at any time regarding this and any other questions relating to data protection.
Analytics Tools and Third-Party Tools
When you visit this website, your browsing behavior may be statistically evaluated. This is primarily done using so-called analytics programs.
Detailed information about these analytics programs can be found in the following Privacy Policy.
2. Hosting
External Hosting
This website is hosted by an external service provider (host). The personal data collected on this website is stored on the host’s servers. This may primarily include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website access data, and other data generated via a website.
The host is used for the purpose of fulfilling contracts with our potential and existing customers (Art. 6(1)(b) GDPR) and in the interest of providing our online services securely, quickly and efficiently through a professional provider (Art. 6(1)(f) GDPR).
Our host will process your data only to the extent necessary to fulfil its service obligations and will follow our instructions with regard to this data.
We use the following host:
DomainFactoryOskar-Messter-Straße 33
85737 Ismaning, Germany
Data Processing Agreement
We have entered into a Data Processing Agreement (DPA) with the provider named above. This is a data protection agreement required by law, which ensures that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
3. General Information and Mandatory Information
Data Protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the applicable data protection legislation and this Privacy Policy.
When you use this website, various personal data is collected. Personal data means data that can be used to personally identify you. This Privacy Policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.
Please note that data transmission over the internet (e.g. when communicating by email) may be subject to security vulnerabilities. Complete protection of data against access by third parties is not possible.
Information on the Controller
The controller responsible for data processing on this website is:
MLT Micro Laser Technology GmbHBenzstr. 5b
85551 Kirchheim / Munich
Germany
Phone: +49 (0) 89 - 90 11 96 - 700
Email: [email protected]
The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data (e.g. names, email addresses or similar data).
Storage Period
Unless a more specific storage period is stated in this Privacy Policy, your personal data will remain with us until the purpose for processing the data no longer applies. If you assert a legitimate request for deletion or withdraw your consent to data processing, your data will be deleted unless we have other legally permissible grounds for storing your personal data (e.g. retention periods under tax or commercial law); in the latter case, the data will be deleted once these grounds no longer apply.
General Information on the Legal Bases for Data Processing on This Website
If you have consented to the processing of your data, we process your personal data on the basis of Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR, insofar as special categories of personal data pursuant to Art. 9(1) GDPR are processed. In the event of explicit consent to the transfer of personal data to third countries, data processing is additionally based on Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or to access to information on your device (e.g. via device fingerprinting), data processing is additionally based on Section 25(1) TDDDG. Consent may be withdrawn at any time. If your data is required for the performance of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR. Furthermore, we process your data insofar as this is necessary to fulfil a legal obligation on the basis of Art. 6(1)(c) GDPR. Data processing may also be based on our legitimate interest pursuant to Art. 6(1)(f) GDPR. Information on the relevant legal bases applicable in each individual case is provided in the following sections of this Privacy Policy.
Statutory Data Protection Officer
We have appointed a data protection officer for our company.
MLT Micro Laser Technology GmbHWalter Strohmeier
Benzstr. 5b
85551 Kirchheim / Munich
Germany
Phone: +49 (0) 89 - 90 11 96 - 700
Email: [email protected]
Information on Data Transfers to the USA and Other Third Countries
We use, among other things, tools provided by companies based in the USA or other third countries that are not considered to provide an adequate level of data protection under data protection law. If these tools are active, your personal data may be transferred to and processed in these third countries. Please note that a level of data protection comparable to that in the EU cannot be guaranteed in these countries. For example, US companies may be required to disclose personal data to security authorities without you, as the data subject, being able to take legal action against this. It therefore cannot be ruled out that US authorities (e.g. intelligence services) may process, analyze, and permanently store your data held on US servers for surveillance purposes. We have no influence over these processing activities.
Withdrawal of Your Consent to Data Processing
Many data processing operations are only possible with your explicit consent. You may withdraw consent that you have already given at any time. The lawfulness of data processing carried out prior to the withdrawal remains unaffected by the withdrawal.
Right to Object to Data Collection in Specific Cases and to Direct Marketing (Art. 21 GDPR)
IF DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO THE PROCESSING OF YOUR PERSONAL DATA; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA CONCERNED UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21(1) GDPR).
IF YOUR PERSONAL DATA IS PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21(2) GDPR).
Right to Lodge a Complaint with the Competent Supervisory Authority
In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or the place of the alleged infringement. The right to lodge a complaint is without prejudice to any other administrative or judicial remedies.
Right to Data Portability
You have the right to have data that we process automatically on the basis of your consent or in fulfilment of a contract provided to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be carried out where technically feasible.
SSL or TLS Encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or enquiries that you send to us as the site operator. You can recognize an encrypted connection by the browser’s address bar changing from “http://” to “https://” and by the padlock symbol in your browser’s address bar.
When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
Information, Deletion and Correction
Within the scope of the applicable statutory provisions, you have the right at any time to obtain, free of charge, information about your stored personal data, its origin and recipients, and the purpose of data processing and, where applicable, the right to have this data corrected or deleted. You can contact us at any time regarding this and any other questions relating to personal data.
Right to Restriction of Processing
You have the right to request the restriction of the processing of your personal data. You can contact us at any time to do so. The right to restriction of processing exists in the following cases:
- If you dispute the accuracy of your personal data stored by us, we generally need time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data.
- If the processing of your personal data was/is unlawful, you may request the restriction of data processing instead of the deletion of the data.
- If we no longer need your personal data, but you require it for the exercise, defense or establishment of legal claims, you have the right to request the restriction of the processing of your personal data instead of its deletion.
- If you have lodged an objection pursuant to Art. 21(1) GDPR, a balance must be struck between your interests and ours. Until it has been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.
If you have restricted the processing of your personal data, such data may – apart from being stored – only be processed with your consent or for the establishment, exercise or defense of legal claims, or for the protection of the rights of another natural or legal person, or for reasons of important public interest of the European Union or of a Member State.
Objection to Promotional Emails
The use of contact details published as part of the legal notice requirements for sending unsolicited advertising and informational materials is hereby rejected. The operators of these pages expressly reserve the right to take legal action in the event of the unsolicited sending of promotional information, for example by spam emails.
4. Data Collection on This Website
Cookies
Our websites use so-called “cookies”. Cookies are small text files and do not cause any damage to your device. They are either stored temporarily for the duration of a session (session cookies) or permanently (persistent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Persistent cookies remain stored on your device until you delete them yourself, or they are automatically deleted by your web browser.
In some cases, cookies from third-party companies may also be stored on your device when you access our website (third-party cookies). These enable us or you to use certain services provided by the third party (e.g. cookies for processing payment services).
Cookies have various functions. Many cookies are technically necessary because certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies are used to analyze user behavior or display advertising.
Cookies that are required to carry out the electronic communication process (necessary cookies), to provide certain functions requested by you (functional cookies, e.g. for the shopping cart function), or to optimize the website (e.g. cookies for measuring website traffic) are stored on the basis of Art. 6(1)(f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies has been requested, the relevant cookies are stored exclusively on the basis of this consent (Art. 6(1)(a) GDPR); consent may be withdrawn at any time.
You can configure your browser to notify you when cookies are being set and to allow cookies only on a case-by-case basis, to reject the acceptance of cookies in certain cases or in general, and to activate the automatic deletion of cookies when closing the browser. If cookies are disabled, the functionality of this website may be limited.
If cookies from third-party companies or cookies are used for analytics purposes, we will inform you separately about this in this Privacy Policy and, where applicable, request your consent.
Consent with Complianz
Our website uses the consent technology provided by Complianz to obtain your consent to the storage of certain cookies on your device or to the use of certain technologies and to document such consent in compliance with data protection requirements. The provider of this technology is Complianz B.V., Kalmarweg 14-5, 9723 JG Groningen, Netherlands (hereinafter “Complianz”).
Complianz is hosted on our servers, meaning that no connection to the servers of the Complianz provider is established. Complianz stores a cookie in your browser in order to associate the consent you have given, or its withdrawal, with you. The data collected in this way is stored until you request us to delete it, delete the Complianz cookie yourself, or the purpose for storing the data no longer applies. Mandatory statutory retention obligations remain unaffected.
Complianz is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6(1)(c) GDPR.
Server Log Files
The provider of these pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:.) Browser type and browser version
.) Operating system used
.) Referrer URL
.) Host name of the accessing computer
.) Time of the server request
.) IP address
This data is not merged with other data sources.
This data is collected on the basis of Art. 6(1)(f) GDPR. The website operator has a legitimate interest in ensuring the technically error-free presentation and optimization of its website – server log files must therefore be recorded.
Contact Form
If you send us enquiries via the contact form, your details from the enquiry form, including the contact details you provide there, will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We will not pass this data on without your consent.
The processing of this data is based on Art. 6(1)(b) GDPR if your enquiry is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in effectively handling the enquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), if consent has been requested.
The data you enter in the contact form will remain with us until you request its deletion, withdraw your consent to its storage, or the purpose for storing the data no longer applies (e.g. after your enquiry has been fully processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.
Enquiries by Email, Telephone or Fax
If you contact us by email, telephone or fax, your enquiry, including all personal data resulting from it (name, enquiry), will be stored and processed by us for the purpose of handling your request. We will not pass this data on without your consent.
The processing of this data is based on Art. 6(1)(b) GDPR if your enquiry is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in effectively handling the enquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), if consent has been requested.
The data you send to us as part of contact enquiries will remain with us until you request its deletion, withdraw your consent to its storage, or the purpose for storing the data no longer applies (e.g. after your request has been fully processed). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.
Communication via WhatsApp
For communication with our customers and other third parties, we use, among other things, the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Communication is carried out using end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from gaining access to the content of the communications. However, WhatsApp has access to metadata generated during the communication process (e.g. sender, recipient, and time). We also wish to point out that, according to its own statements, WhatsApp shares the personal data of its users with its parent company Facebook, which is based in the USA. Further details on data processing can be found in WhatsApp’s Privacy Policy at: https://www.whatsapp.com/legal/#privacy-policy.
WhatsApp is used on the basis of our legitimate interest in communicating with customers, prospective customers and other business and contractual partners as quickly and efficiently as possible (Art. 6(1)(f) GDPR). If the relevant consent has been requested, data processing is carried out exclusively on the basis of that consent; consent may be withdrawn at any time with effect for the future.
The communication content exchanged between us via WhatsApp will remain with us until you request its deletion, withdraw your consent to its storage, or the purpose for storing the data no longer applies (e.g. after your enquiry has been fully processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.
We use WhatsApp in the “WhatsApp Business” version.
Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.whatsapp.com/legal/business-data-transfer-addendum.
5. Social Media
Facebook Plugins (Like & Share-Button)
This website integrates plugins from the social network Facebook. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, the data collected is also transferred to the USA and other third countries.
You can recognize the Facebook plugins by the Facebook logo or the “Like” button on this website. An overview of Facebook plugins can be found here: https://developers.facebook.com/docs/plugins.
When you visit this website, the plugin establishes a direct connection between your browser and the Facebook server. Facebook thereby receives the information that you have visited this website using your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This enables Facebook to associate your visit to this website with your user account. Please note that, as the provider of the pages, we have no knowledge of the content of the data transmitted or how Facebook uses it. Further information can be found in Facebook’s Privacy Policy at: https://de-de.facebook.com/privacy/explanation.
If you do not want Facebook to be able to associate your visit to this website with your Facebook user account, please log out of your Facebook user account.
The use of Facebook plugins is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in achieving the greatest possible visibility on social media. If the relevant consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
To the extent that personal data is collected on our website using the tool described here and transmitted to Facebook, we and Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of data and its transmission to Facebook. The processing carried out by Facebook following transmission is not covered by the joint responsibility. The obligations for which we are jointly responsible have been set out in an agreement on joint processing. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for implementing the tool on our website in compliance with data protection requirements. Facebook is responsible for the data security of its products. You can assert data subject rights (e.g. requests for information) regarding data processed by Facebook directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.
Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.
LinkedIn Plugin
This website uses functions of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
Whenever a page on this website containing LinkedIn functions is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited this website using your IP address. If you click the LinkedIn “Recommend” button while logged into your LinkedIn account, LinkedIn can associate your visit to this website with you and your user account. Please note that, as the provider of the pages, we have no knowledge of the content of the data transmitted or how it is used by LinkedIn.
The use of the LinkedIn plugin is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in achieving the greatest possible visibility on social media. If the relevant consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.linkedin.com/help/linkedin/answer/62538/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de
Further information can be found in LinkedIn’s Privacy Policy at: https://www.linkedin.com/legal/privacy-policy.
XING Plugin
This website uses functions of the XING network. The provider is New Work SE, Dammtorstraße 30, 20354 Hamburg, Germany.
Whenever one of our pages containing XING functions is accessed, a connection to XING servers is established. To our knowledge, no personal data is stored in this process. In particular, no IP addresses are stored and no analysis of user behavior is carried out.
The storage and analysis of data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in achieving the greatest possible visibility on social media. If the relevant consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
Further information on data protection and the XING Share button can be found in XING’s Privacy Policy at: https://www.xing.com/app/share?op=data_protection.
6. Analyse-Tools und Werbung
Google Tag Manager
We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that enables us to integrate tracking or analytics tools and other technologies on our website. Google Tag Manager itself does not create user profiles, store cookies, or carry out any independent analyses. It is used solely to manage and deploy the tools integrated through it. However, Google Tag Manager records your IP address, which may also be transferred to Google’s parent company in the United States.
The use of Google Tag Manager is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the quick and straightforward integration and management of various tools on its website. If the relevant consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
Google Analytics
This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, duration of visits, operating systems used, and the user’s origin. This data may be combined by Google into a profile that is assigned to the respective user or their device.
Furthermore, we can use Google Analytics to record, among other things, your mouse and scrolling movements and clicks. Google Analytics also uses various modelling approaches to supplement the collected data sets and employs machine learning technologies for data analysis.
Google Analytics uses technologies that enable users to be recognized for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about your use of this website is generally transmitted to and stored on a Google server in the USA.
The use of this analytics tool is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its online services and its advertising. If the relevant consent has been requested (e.g. consent to the storage of cookies), processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.
IP Anonymization
We have activated the IP anonymization function on this website. This means that your IP address is truncated by Google within Member States of the European Union or in other contracting states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide the website operator with other services related to website and internet usage. The IP address transmitted by your browser as part of Google Analytics is not merged with other data held by Google.
Browser Plugin
You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout.
Further information on how Google Analytics handles user data can be found in Google’s Privacy Policy: https://support.google.com/analytics/answer/6004245.
Data Processing Agreement
We have entered into a Data Processing Agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Demographic Characteristics in Google Analytics
This website uses the “demographic characteristics” function of Google Analytics to display relevant advertisements to website visitors within the Google advertising network. This allows reports to be generated containing information on the age, gender, and interests of website visitors. This data originates from interest-based advertising from Google as well as visitor data from third-party providers. This data cannot be assigned to any specific individual. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the section “Objection to Data Collection”.
Google Analytics E-Commerce Tracking
This website uses the “E-Commerce Tracking” function of Google Analytics. E-commerce tracking enables the website operator to analyze the purchasing behavior of website visitors in order to improve its online marketing campaigns. Information such as orders placed, average order values, shipping costs, and the time between viewing and purchasing a product is collected. This data may be combined by Google under a transaction ID, which is assigned to the respective user or their device.
Storage Period
Data stored by Google at user and event level that is linked to cookies, user identifiers (e.g. User ID) or advertising IDs (e.g. DoubleClick cookies, Android Advertising ID) is anonymized or deleted after 2 months. Details can be found at the following link: https://support.google.com/analytics/answer/7667196
Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads enables us to display advertisements in the Google search engine or on third-party websites when users enter certain search terms into Google (keyword targeting). Targeted advertisements can also be displayed based on user data available to Google (e.g. location data and interests) (audience targeting). As the website operator, we can evaluate this data quantitatively by, for example, analyzing which search terms resulted in our advertisements being displayed and how many advertisements resulted in corresponding clicks.
The use of Google Ads is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in marketing its services and products as effectively as possible.
Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.
Google Remarketing
This website uses the functions of Google Analytics Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Remarketing analyses your user behavior on our website (e.g. clicks on specific products) in order to assign you to specific advertising target groups and subsequently display relevant advertising messages to you when you visit other online services (remarketing or retargeting).
Furthermore, the advertising target groups created using Google Remarketing can be linked to Google’s cross-device functions. This means that interest-based, personalized advertising messages tailored to you based on your previous usage and browsing behavior on one device (e.g. mobile phone) can also be displayed on another of your devices (e.g. tablet or PC).
If you have a Google account, you can object to personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.
The use of Google Remarketing is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in marketing its products as effectively as possible. If the relevant consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
Further information and the applicable data protection provisions can be found in Google’s Privacy Policy at: https://policies.google.com/technologies/ads.
Google Conversion Tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Conversion Tracking enables Google and us to determine whether users have carried out certain actions. For example, we can analyze which buttons on our website are clicked and how often, and which products are viewed or purchased particularly frequently. This information is used to create conversion statistics. We learn the total number of users who have clicked on our advertisements and which actions they have carried out. We do not receive any information that enables us to personally identify users. Google itself uses cookies or comparable recognition technologies for identification.
The use of Google Conversion Tracking is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its online services and its advertising. If the relevant consent has been requested (e.g. consent to the storage of cookies), processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
Further information on Google Conversion Tracking can be found in Google’s Privacy Policy: https://policies.google.com/privacy.
LinkedIn Insight Tag
This website uses the LinkedIn Insight Tag. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
Data Processing by LinkedIn Insight Tag
The LinkedIn Insight Tag provides us with information about visitors to our website. If a website visitor is registered with LinkedIn, we can analyze, among other things, the professional characteristics of our website visitors (e.g. career level, company size, country, location, industry and job title) and use this information to better target our website to the respective target groups. Furthermore, we can use LinkedIn Insight Tags to measure whether visitors to our websites make a purchase or carry out another action (conversion measurement). Conversion measurement can also take place across devices (e.g. from PC to tablet). LinkedIn Insight Tag also offers a retargeting function, which enables us to display targeted advertising to visitors to our website outside the website. According to LinkedIn, no identification of the advertising recipient takes place in this process.
LinkedIn itself also collects so-called log files (URL, referrer URL, IP address, device and browser characteristics and time of access). IP addresses are truncated or, where they are used to reach LinkedIn members across devices, hashed (pseudonymized). Direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymized data is then deleted within 180 days.
The data collected by LinkedIn cannot be attributed to specific individuals by us as the website operator. LinkedIn will store the personal data collected from website visitors on its servers in the USA and use it as part of its own advertising activities. Details can be found in LinkedIn’s Privacy Policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig.
Data Processing Agreement
We have entered into a Data Processing Agreement (DPA) for the use of the above-mentioned service. This is a data protection agreement required by law, which ensures that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
Legal Basis
The use of LinkedIn Insight is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in effective advertising measures, including social media. If the relevant consent has been requested (e.g. consent to the storage of cookies), processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs.
Objection to the Use of LinkedIn Insight Tag
You can object to the analysis of user behavior and targeted advertising by LinkedIn at the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
Furthermore, LinkedIn members can control the use of their personal data for advertising purposes in their account settings. To prevent LinkedIn from linking data collected on our website with your LinkedIn account, you must log out of your LinkedIn account before visiting our website.
7. Newsletter and Postal Advertisin
Newsletter Data
If you would like to receive the newsletter offered on the website, we require your email address as well as information that allows us to verify that you are the owner of the email address provided and that you agree to receive the newsletter. No other data is collected, or only on a voluntary basis. We use this data exclusively for sending the requested information and do not disclose it to third parties.
The processing of the data entered in the newsletter subscription form is based exclusively on your consent (Art. 6(1)(a) GDPR). You may withdraw your consent to the storage of your data and email address and their use for sending the newsletter at any time, for example via the “Unsubscribe” link in the newsletter. The lawfulness of the data processing carried out prior to the withdrawal remains unaffected.
The data you provide to us for the purpose of receiving the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and will be deleted from the newsletter distribution list after you unsubscribe from the newsletter or once the purpose for storing the data no longer applies. We reserve the right to delete or block email addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest pursuant to Art. 6(1)(f) GDPR.
After you unsubscribe from the newsletter distribution list, your email address may be stored by us or the newsletter service provider in a blacklist to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interests and our interest in complying with the statutory requirements for sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage in the blacklist is not subject to a time limit. You may object to such storage if your interests outweigh our legitimate interest.
Postal Advertising
We use your address in compliance with all applicable legal requirements to send advertising by post (postal advertising).
The legal basis for this is our legitimate interest in direct advertising pursuant to Art. 6(1)(f) in conjunction with Recital 47 GDPR. If the relevant consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time. More specific provisions may be communicated to you as part of the data collection and shall take precedence over this provision where applicable.
Your address will remain with us until the purpose for processing the data no longer applies. If you assert a legitimate request for deletion or withdraw your consent to postal advertising, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g. statutory retention periods under tax or commercial law); in the latter case, deletion will take place once these reasons no longer apply.
8. Plugins and Tools
YouTube with Extended Data Protection
This website embeds videos from YouTube. The operator of the pages is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
We use YouTube in extended data protection mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they watch the video. However, the transfer of data to YouTube partners is not necessarily excluded by the extended data protection mode. For example, YouTube establishes a connection to the Google DoubleClick network regardless of whether you watch a video.
As soon as you start a YouTube video on this website, a connection to YouTube’s servers is established. This informs the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account.
Furthermore, after starting a video, YouTube may store various cookies on your device or use comparable recognition technologies (e.g. device fingerprinting). In this way, YouTube may obtain information about visitors to this website. This information is used, among other things, to collect video statistics, improve user-friendliness, and prevent attempts at fraud.
Further data processing operations may be triggered after a YouTube video has been started, over which we have no influence.
YouTube is used in the interest of providing an attractive presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If the relevant consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
Further information about data protection at YouTube can be found in its Privacy Policy at: https://policies.google.com/privacy.
Google Web Fonts (Local Hosting)
This website uses so-called web fonts provided by Google to ensure a consistent display of fonts. Google Fonts are installed locally. No connection to Google servers is established in this process.
Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s Privacy Policy: https://policies.google.com/privacy.
Google Maps
This website uses the Google Maps map service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
To use the functions of Google Maps, it is necessary to store your IP address. This information is generally transmitted to a Google server in the USA and stored there. The provider of this website has no influence over this data transfer. When Google Maps is activated, Google may use Google Web Fonts for the uniform display of fonts. When Google Maps is accessed, your browser loads the required web fonts into your browser cache in order to display text and fonts correctly.
Google Maps is used in the interest of providing an attractive presentation of our online services and making it easy to find the locations specified by us on the website. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If the relevant consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent may be withdrawn at any time.
Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.
Further information on how user data is handled can be found in Google’s Privacy Policy: https://policies.google.com/privacy?hl=de.
Google reCAPTCHA
We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
reCAPTCHA is intended to determine whether data is entered on this website (e.g. in a contact form) by a human or by an automated program. For this purpose, reCAPTCHA analyses the behavior of website visitors based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, the length of time the website visitor spends on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google. reCAPTCHA analyses run entirely in the background. Website visitors are not informed that an analysis is taking place.
The storage and analysis of the data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in protecting its online services against abusive automated scraping and spam. If the relevant consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.
Further information on Google reCAPTCHA can be found in Google’s Privacy Policy and Google’s Terms of Service at the following links: https://policies.google.com/privacy und https://policies.google.com/terms.
The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards when data is processed in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
9. eCommerce and Payment Providers
Processing of Data (Customer and Contract Data)
We collect, process and use personal data only insofar as this is necessary to establish, define the content of or amend the legal relationship (master data). This is carried out on the basis of Art. 6(1)(b) GDPR, which permits the processing of data for the performance of a contract or for the implementation of pre-contractual measures. We collect, process and use personal data relating to the use of this website (usage data) only insofar as this is necessary to enable or charge the user for the use of the service.
The customer data collected will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.
10. Audio and Video Conferencing
Data Processing
We use, among other things, online conferencing tools to communicate with our customers. The tools we use are listed below. When you communicate with us via video or audio conference over the internet, your personal data is collected and processed by us and by the provider of the respective conferencing tool.
The conferencing tools collect all data that you provide/use to use the tools (email address and/or telephone number). Furthermore, the conferencing tools process the duration of the conference, the start and end time of participation in the conference, the number of participants and other “context information” related to the communication process (metadata).
Furthermore, the provider of the tool processes all technical data required to conduct online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speaker, and the type of connection.
If content is exchanged, uploaded, or otherwise provided within the tool, this content is also stored on the servers of the tool providers. Such content includes, in particular, cloud recordings, chats/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared while using the service.
Please note that we do not have full control over the data processing operations of the tools used. Our options are largely determined by the corporate policies of the respective provider. Further information on data processing by the conferencing tools can be found in the privacy policies of the respective tools, which we have listed below.
Purpose and Legal Basis
The conferencing tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Art. 6(1)(b) GDPR). Furthermore, the tools are used to generally simplify and accelerate communication with us and our company (legitimate interest within the meaning of Art. 6(1)(f) GDPR). If consent has been requested, the relevant tools are used on the basis of this consent; consent may be withdrawn at any time with effect for the future.
Storage Period
The data collected directly by us via the video and conferencing tools will be deleted from our systems as soon as you request deletion, withdraw your consent to storage or the purpose for storing the data no longer applies. Stored cookies remain on your device until you delete them. Mandatory statutory retention periods remain unaffected.
We have no influence over the storage period of your data that is stored by the operators of the conferencing tools for their own purposes. For details, please contact the operators of the conferencing tools directly.
Conferencing Tools Used
We use the following conferencing tools:
Zoom
We use Zoom. The provider of this service is Zoom Communications Inc., San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. Details on data processing can be found in Zoom’s Privacy Policy: https://zoom.us/de-de/privacy.html.
Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://zoom.us/de-de/privacy.html.
Data Processing Agreement: We have entered into a Data Processing Agreement (DPA) with the above-mentioned provider. This is a data protection agreement required by law, which ensures that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
TeamViewer
We use TeamViewer. The provider is TeamViewer Germany GmbH, Jahnstr. 30, 73037 Göppingen. Details on data processing can be found in TeamViewer’s Privacy Policy: https://www.teamviewer.com/de/datenschutzerklaerung/.
Data Processing Agreement: We have entered into a Data Processing Agreement (DPA) with the above-mentioned provider. This is a data protection agreement required by law, which ensures that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
Microsoft Teams
We use Microsoft Teams. The provider is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Details on data processing can be found in Microsoft Teams’ Privacy Policy: https://privacy.microsoft.com/de-de/privacystatement.
Data Processing Agreement: We have entered into a Data Processing Agreement (DPA) with the above-mentioned provider. This is a data protection agreement required by law, which ensures that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
11. Our Own Services
Handling of Applicant Data
We offer you the opportunity to apply to us (e.g. by email, by post, or via an online application form). Below, we provide information about the scope, purpose, and use of your personal data collected as part of the application process. We assure you that your data will be collected, processed, and used in compliance with applicable data protection law and all other statutory provisions, and that your data will be treated as strictly confidential.
Scope and Purpose of Data Collection
If you submit an application to us, we will process the personal data associated with your application (e.g. contact and communication data, application documents, notes taken during interviews, etc.) insofar as this is necessary to decide whether to establish an employment relationship. The legal basis for this is Section 26 BDSG under German law (initiation of an employment relationship), Art. 6(1)(b) GDPR (general initiation of a contractual relationship) and, where you have given your consent, Art. 6(1)(a) GDPR. Consent may be withdrawn at any time. Within our company, your personal data will only be disclosed to persons involved in processing your application.
If your application is successful, the data you submit will be stored in our data processing systems on the basis of Section 26 BDSG and Art. 6(1)(b) GDPR for the purpose of carrying out the employment relationship.
Data Retention Period
If we are unable to offer you a position, if you reject a job offer or if you withdraw your application, we reserve the right to retain the data you have submitted on the basis of our legitimate interests (Art. 6(1)(f) GDPR) for up to 6 months from the end of the application process (rejection or withdrawal of the application). The data will then be deleted, and the physical application documents destroyed. The retention serves in particular as evidence in the event of legal disputes. If it is apparent that the data will be required after the expiry of the 6-month period (e.g. due to an impending or pending legal dispute), the data will only be deleted once the purpose for further retention no longer applies.
Longer retention may also take place if you have given your corresponding consent (Art. 6(1)(a) GDPR) or if statutory retention obligations prevent deletion.
Inclusion in the Applicant Pool
If we are unable to offer you a position, you may have the opportunity to be included in our applicant pool. If you are included, all documents and information from your application will be transferred to the applicant pool so that we can contact you in the event of suitable vacancies.
Inclusion in the applicant pool is based exclusively on your express consent (Art. 6(1)(a) GDPR). Giving consent is voluntary and is not related to the ongoing application process. You may withdraw your consent at any time. In this case, the data in the applicant pool will be permanently deleted unless there are statutory reasons for retaining it.
The data in the applicant pool will be permanently deleted no later than two years after consent has been given.